How to Humanize Your Brand With Social Video Marketing
So you want to advertise your online training business, but you don’t have a big budget. You still have a powerful tool right at your fingertips. That tool is social video. Most major social media platforms now allow you to post either live or recorded videos. And you should absolutely be taking advantage of it to grow […]
SEO Writing Guidelines: How Beginners Can Start to Write Like the Experts
What is SEO writing? Simply put, SEO writing is Search Engine Optimization writing. It is writing that is focused on grabbing the attention of the search engines using specific, targeted words or phrases (called keywords or keyword phrases), and using them in specific ways. SEO writing is important for your website because it directs traffic to […]
Keyword Research: How to Make Sure That You’re Found Online
The search box. They’re not just for search engines, every social media site has one. With that said, you want to be found when people are searching for anything that relates to your online training business. But how do you make that happen? How do you ensure that you are found when people are searching? […]
How to Develop a Content Strategy That Stands You Apart From the Rest: 5 Steps To Creating Content that Converts
As you follow the research process, you will undoubtedly come up with many ideas for useful content on your website. Following these 5 basic steps will help you maximize your content brainstorming and understand where you’re most likely to gain traction based on competition and your unique value. 1. Define your objective: Let’s assume right now […]
Establishing Your Target Audience: How to Find Your Online Tribe
You know who you are and what you bring to the table. Now you want to showcase your expertise and grow your business even more by creating and selling online courses. Who is your target audience? How do you find your people? First thing is that you must be clear on who your ideal customer […]
Objectives, Strategies and Tactics, Oh My!
Being a thought leader and subject matter expert is one thing. But effectively marketing yourself as such to help grow your training business is another. Just the mere thought of it can be downright overwhelming. Which is why we want to make it easier for you. Marketing yourself online isn’t rocket science. Though there is […]
So You’re A Subject Matter Expert: Now What? How to Grow And Convert Your Social Media Community For Business
Every day more and more entrepreneurs are breaking out by using social media for business. You hear the success stories everywhere you turn. But how are they doing it? Is it really that easy to market yourself using social media? Is there a formula to it? Or are they just using the old “post and […]
How to Know if Your Data is Safe in an LMS
Many business owners and organizations understand the importance of having a corporate training system. It creates a hub for all corporate eLearning and helps human resource teams stay organized and up-to-date on organizational needs. However, if you already have a learning management system, did you choose one with important security features? Here’s a list of […]
Announcing Spaces and Events
“Good fortune is what happens when opportunity meets with planning.” – Thomas Edison Because we know you don’t want to spend valuable training time managing logistics, DigitalChalk is pleased to announce Spaces and Events, our integrated facility management solution. Use Spaces and Events to assign resources and schedule events quickly and easily, eliminate scheduling conflicts […]
Available now! Design more creative assignments and spend less time grading!
Our new and improved assignments still have the same great features you know and love, but now there’s even more to love! You’ve probably already seen our sneak preview, but let’s recap what’s new anyway. Specify both written and file responses, and whether that response is required to complete the assignment. We scan all uploaded […]
